Robert Burke
Details
Skills
DIRECTOR OF Sales, Account Management, Cybersecurity Professional, Network Security, SASE
About
When most sales professionals talk about growth, they measure it in percentages. I measure mine in transformational outcomes: turning a $5M territory into a $150M annual revenue stream, scaling startup ventures to $100M+ revenue streams, and consistently exceeding targets by 200% while building market-leading sales organizations across IT, cybersecurity, and cloud services. With over 32 years of progressive sales leadership experience, I bring a proven track record of driving exponential revenue growth in highly competitive technology markets. My expertise spans the complete spectrum of enterprise sales, from identifying untapped opportunities to developing strategic partnerships that deliver sustainable business outcomes.
At SYNNEX Corporation, I transformed underperforming Atlantic Canada operations into a powerhouse region, recording an unprecedented 3,000% growth trajectory over 14 years. More recently, I generated over $40M in cumulative revenue at SonicWall while expanding market presence across Ottawa, Quebec, and Atlantic Canada. I established North American distribution channels for Alcatel-Lucent Enterprise from ground zero, scaled operations to exceed $100M in annual sales within five years. From managing portfolios of up to 50 enterprise accounts across government and higher education sectors, I've consistently maintained 95%+ client retention rates through consultative selling approaches and trust-based relationship building. Beyond raw numbers, I bring innovative thinking to sales challenges. At SonicWall, I designed and implemented a high-impact Proof of Concept program that boosted customer conversion rates significantly and accelerated adoption cycles.
My approach combines data-driven decision making with customer-centric solutions.Throughout my career, I've dedicated 21 years to building, leading, and empowering top-tier sales Teams as Director of Sales. I understand that sustainable growth comes not just from individual performance, but from developing high-performing teams that can scale operations and maintain excellence across diverse market conditions.
I’m particularly drawn to this opportunity and am confident in my proven ability to transform territories, build strategic partnerships, and develop innovative go-to-market strategies. Whether you are looking to expand into new markets, scale existing operations, or navigate complex enterprise sales cycles, I bring the experience and track record to deliver measurable business outcomes.