We are seeking a Product Analytics Lead to own analytics and insights for all tests and experimentation across our product landscape.

This role is a highly analytical individual contributor who operates with broad scope, influence, and accountability. You will define how success is measured for product experiments, establish scalable analytics frameworks, and analyze experimentation data to provide actionable insights.

You will own the end-to-end analytics process for all experiments across product experiences—spanning measurement, data collection, experimentation, and insight generation.

Major Responsibilities

Hands-On Analysis & Technical Execution

Conduct and oversee deep, hands-on analysis of product tests and experiments using multiple data sets
Translate complex behavioral and business data into clear strategic recommendations that influence senior leadership decisions
Partner with Product and Engineering to define instrumentation requirements, ensuring data is collected safely and accurately, and embedding analytics best practices into the development cycle

Experimentation & Optimization Leadership

Evolve the experimentation analytics/data strategy across product
Lead hypothesis development and test design in partnership with cross-functional teams
Ensure experimentation insights are translated into measurable business impact and scaled learnings

Required Education/Professional Experience

5+ years of experience in product analytics, data analytics, data science, business intelligence, or related fields

Required Skills/Knowledge Attributes

Strong expertise in business intelligence, dashboarding, and data visualization tools (Tableau, Power BI, Looker, etc.)
Strong experience with experimentation tools such as VWO
Deep understanding of product analytics and user behaviour metrics
Experience working in a cloud-based data warehouse environment (Azure, Snowflake, BigQuery, etc.)
Strong Experience with experimentation frameworks and A/B testing methodologies
Sets the standard for analytical rigour and excellence across the organisation

Compensation & Benefits

Salary Range: $100,000 – $140,000 per annum

(The actual salary offered will be commensurate with education, experience, and internal equity.)

We offer a competitive Total Compensation Package designed to support your financial, personal, and professional well-being. This includes:

Participation in our Company Profit Sharing Program of up to 8% of base salary
Eligibility for a Sales Incentive/Bonus Program for revenue-generating roles, based on performance and role criteria
Comprehensive Extended Health and Dental Benefits
Generous Paid Time Off, including annual vacation and personal days
Hybrid Work Environment, offering flexibility to work both remotely and from our corporate offices
Professional Development Opportunities to support ongoing career growth
Access to Health and Wellness Programs, including gym facilities at our corporate head office

THE HIRING PROCESS

Pre-Screen – Let’s talk about your experience, goals & excitement for this role!
Interviews – Two or more interviews with different team members, including structured competency & scenario-based questions
Presentation/Assessment
References & Background Check
We use audio recording transcription for our interview practices

About Us

Did you know O2E Brands has been voted one of the Best Workplaces in Canada 14 times!? Take a sneak peek into why that is, here: (YouTube) Check us out on social! At O2E Brands, we know that great talent comes in many forms, and we want to meet you at your best. We will provide reasonable accommodations to applicants with disabilities at any time throughout the recruitment and selection process. Please contact our Talent Acquisition Team at talentacquisition@o2ebrands.com or notify the Talent Acquisition team member you are working with if unique arrangements will enable your equal participation.

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Product Analytics Lead